About me - pablolobato.com

About Me

Hello, I am Pablo Lobato

Ecommerce and Digital Strategy Executive with over 15 years of experience driving revenue growth and digital transformation across various sectors. Expertise in building global strategies, nurturing C- level relationships, and leading cross-functional teams to optimize brand positioning and market expansion. Proven track record in delivering strategic business plans, leading digital marketing initiatives, and fostering high-impact partnerships that align with corporate objectives.

STRENGTHS
Digital Marketing Expertise: Strong background in SEO, SEM, PPC, and content marketing, leading to improved online visibility and customer engagement.
Analytical Mindset: Proficient in data-driven decision-making, utilizing analytics tools to optimize marketing efforts and improve ROI.
Team Management: Experienced in leading diverse, cross-functional teams to achieve strategic goals and foster a collaborative work environment.
Customer-Centric Approach: Focused on enhancing the customer experience through personalized marketing strategies and effective e-commerce solutions.
Agile and Adaptable: Strong ability to adapt strategies to changing market conditions and consumer behavior, ensuring sustained growth

EXPERIENCE

Head of Ecommerce and Marketing
SAFEGURU HQ – Málaga. Spain

Ecommerce and Business Development Manager
Baeza S.A – Seville, Spain

Ecommerce and Digital Manager
Tiresur S.L - AM Group – Granada, Spain

Startup CMO and Founder
Neumaticosyruedas.es - Seville, Spain

EDUCATION

Master in Marketing 3.0
Universidad Internacional de La Rioja

FP Expert in Programming and Web Development
Junta de Andalucía

Bachelor Degree in Conunicacion Social
Universidad de La Habana